Press and events
Article on Clientela’s core concept of Relational Shopping and interview with Lorenzo Benazzo, CEO @ Clientela and Diana Peinado, Retail Director at LipLab (Kendo/LVMH).
MIT Retail Club
Lorenzo Benazzo, CEO @Clientela and Laura Bondel, Head of Retail CRM @Benefit Cosmetics, present a business case at MIT’s Retail Club.
In Focus: Technology
WWD Interview with Lorenzo Benazzo, CEO @Clientela
“Clientela’s platform is greater than the sum of its parts. It provides a coherent system to digitalize Retail.”
Lafayette Plug and Play - Paris
Arnaud Barbelet, CMO & Partner @Clientela, presents his vision on the latest innovation in retail.
Florence - Wired Next Fest
Co-Founders Marcello De Luca, and Lorenzo Benazzo present their vision for Digital Retail: "The Reinvention of the Store as an Engine for Growth".
WWD In Focus: CRM Software
"Chief Executive Officer of Clientela, Lorenzo Benazzo, discusses key factors for aligning with shoppers."
by Tracey Greenstein
Interview with Marcello De Luca, Co-Founder
“Our solutions provides stores a personalized website where retailers offer localized and exclusive services” — Marcello De Luca, Co-Founder
L2 Disruption @NYU Stern School of Business
Lorenzo Benazzo presents at NYU University how Clienteling is disrupting retail with new sales and engagement models.
